For those of you who are not familiar with Emmy Awards, they are awards given out to recognize excellence within the television industry. The awards show takes place in September every year in Los Angeles. The program airs live on NBC, so anybody can tune in and watch them. This year’s 70th Primetime Emmy Awards took place on Monday, September 17th.
The awards show continues to be a huge deal to actors as well as viewers. A major part of the night is when the stars walk down The Red Carpet before entering the awards show. There are a ton of journalists and photographers fighting to get the best pictures or quotes from the stars. This puts a lot of pressure on the celebrities, since they must make sure they look their best. Designers and jewelers work very closely with stylists to either customize or find a look for each celebrity to wear. By doing this, the designer gets a lot of publicity and recognition.
“Stylelab” is a company that plays a major role in assisting stylists with dressing and styling their clients. They reach out to companies such as Leo Schachter® and request to loan out a few pieces for the night. After collecting a bunch of products from various companies and designers, they organize the photos of the pieces into a catalog to share with the stylists. The stylists can then choose from the pieces offered and request to borrow them to style their clients. The stylists can choose a few pieces before settling on the final one.
Michael O’Connor, jewelry expert and stylist from “Stylelab” reached out to Leo Schachter® in regards to borrowing a Leo Diamond® piece. We were extremely excited about this opportunity and began to pull a few special and unique pieces from our Leo Diamond® inventory. After some time, we decided that these 8.62 CTW pair of tower earrings would brighten up any celebrity’s outfit and really make them stand out in the crowd.
The stylist who dressed Naomi Grossman, American actress nominated for the hit show “American Horror Story”, chose to pair our Leo Diamond® earrings with a Natalia Fedner dress. The tower earrings were a perfect match for the low cut sparkly dress. The diamonds especially stood out against her short black hair. It was like she was born to wear these bold and brilliant earrings. She posted a bunch of photos wearing our earrings which are up on both her and our social media pages. There were so many gorgeous pictures to choose from, so we chose two of our favorites to share.
Naomi Grossman wearing Leo Diamond® earrings to the Television Academy Honors Emmy Nominated Performers Reception
Naomi Grossman and Sterling K. Brown at The Pre-Emmy’s Party
It was amazing to see all of the hard work from our Leo Diamond® team pay off. From the mining of the diamonds to the mounting of the stones, all of these efforts are what made these earrings so spectacular. We can’t wait to see which Leo Diamond® piece will make it to next year’s Red Carpet! To read more about the styling opportunity check out this link.